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In today’s economy, many companies are shifting from cost-cutting measures to strategic growth initiatives. As a result, business executives are turning towards innovation as a means to grow revenues and increase their organization’s global competitiveness. Innovation and the ability to bring more and better-performing products to market faster are now critical success factors and sources of competitive differentiation.
As companies struggle to deliver new and improved products that keep pace with competition, changing technologies, and customer demands, the “Return on Innovation Investments” (RII) is fast-becoming a key issue in boardrooms across the globe.
However, most organizations are designed for efficiency not innovation ‐ because the simplest and lowest risk way they can make money is if they can make every task repeatable and every outcome predictable. That is what businesses are designed to do. That’s how they scale up and make money. Innovation is the opposite. It is non-routine and unpredictable. That is why innovation is rarely developed inside an organization built for efficiency.
Because we work in so many different industries – semiconductor, medical, defense, biotech, oil and gas, aerospace, alternative energy - we are able to cross-pollinate ideas from industry to industry. It’s amazing to see how many innovative ideas our team can generate when we are engaged in a new client project because of this seemingly irrelevant industry diversity. This intellectual network guarantees that we can offer to your next project innovative approaches that no other single company is capable of matching.